General Mills to buy yogurt brand from Dean

by Jeff Gelski
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MINNEAPOLIS – General Mills, Inc. has agreed to purchase the Mountain High Yoghurt business and the Mountain High brand from Dean Foods. Mountain High, a large-size yogurt brand sold in the western United States, will become part of General Mills’ Yoplait USA division in the United States.

The transaction is expected to be completed early in 2011, subject to customary closing conditions and regulatory approvals. Terms of the transaction were not disclosed.

“Mountain High is an exceptional all-natural yogurt brand that brings with it a strong heritage of quality,” said Becky O’Grady, president of General Mills’ Yoplait division. “We are excited about this opportunity to double our large-size yogurt business with this strong brand – and we are committed to maintaining the great-tasting, all-natural Mountain High Yoghurt products that consumers love.”

Founded in Boulder, Colo., in 1976, Mountain High Yoghurt now is based in Englewood, Colo. The company produces all-natural, original-style, low-fat and fat-free yogurt in 64-oz, 32-oz and 6-oz sizes in a variety of flavors, including plain, vanilla, strawberry, lemon and raspberry.

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