Walt Freese to president, c.e.o. of Stonyfield
Jan 18, 2012
by Eric Schroeder
LONDONDERRY, N.H. — Walt Freese, former chief executive officer of Ben & Jerry’s Homemade Inc., has been named president and chief executive officer of Stonyfield. Co-Founder Gary Hirshberg will continue as chairman of Stonyfield.
“In Walt Freese, Stonyfield gains a leader with a stellar track record at another values-led company,” Mr. Hirshberg said. “Walt is well versed in fostering a sustainability mission in partnership with a global food company, and is deeply committed to Stonyfield’s organic and environmental missions. Since our early days at Stonyfield, I’ve watched organic become a $29 billion industry and a healthy mainstay in peoples’ diets. Now more than ever, people want to know where their food comes from and to trust the companies behind the brands. I look forward to working with Walt to continue to grow Stonyfield and further our mission of promoting healthy food, healthy people and a healthy planet.”
Mr. Freese will take over as c.e.o. at Stonyfield later this month. He will oversee the organic yogurt company, with brands and product lines, including Stonyfield’s core organic yogurts, Organic Oikos Greek Yogurt, and product lines such as YoBaby, YoToddler and YoKids.
Prior to joining Ben & Jerry’s, Mr. Freese was president of Celestial Seasonings, a natural foods business in Boulder, Colo.
“When you look at both the boom in organic food sales and rapid expansion within the yogurt category, it is clear Stonyfield is perfectly positioned in the marketplace,” Mr. Freese said. “I’m excited and fortunate to have the opportunity to work with Gary and the Stonyfield team to further the Stonyfield organic and sustainability mission and expand the market for Stonyfield’s unrivaled products.”