Friendly's introduces ice cream pizza

by Staff
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WILBRAHAM, MASS. — Friendly’s Ice Cream is introducing ice cream pizza. The product has a brownie crust topped with vanilla ice cream and topped with fudge, chocolate chips and colorful sprinkles.

“We think our new ice cream pizza is an innovative and fun take on two family favorites — pizza and ice cream sundaes,” said Bob Squires, senior director and general manager of retail sales and marketing. “It’s the right size for a family dessert, but it … makes a perfect party choice, too. We think kids and adults both will love this unique dessert option.”

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