Chobani expands line with convenient offerings
June 28, 2012
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NEW BERLIN, N.Y. — Chobani is expanding its product offerings with the introduction of 16-oz blends and single-flavor 6-packs.
“Our brand is built on fan passion and feedback,” said John Heath, vice-president of new ventures and innovation at Chobani. “It’s part of our DNA. We’re always working to develop new product offerings and taste experiences to meet diverse consumption demands based on real-time feedback. Our two newest product offerings speak to the needs of our heavy-user base.”
The 16-oz blends come in six flavors that include black cherry, blueberry and peach as well as 2% mango, pineapple and vanilla chocolate chunk. The 6-packs come in black cherry, blueberry, peach, strawberry and 2% pineapple varieties.
The 16-oz products have a suggested retail price of $3.79, and the 6-pack varieties have a retail price of $6.49.