PARSIPPANY, N.J. — A popular chocolate brand is making its U.S. debut. Ferrero U.S.A., Inc., the maker of Ferrero Rocher, Nutella and Tic Tac, is introducing Kinder to the American market with the launch of Kinder Joy, an egg-shaped product with two compartments. One features a small toy; the other, a layered confection of milk and chocolate cremes and two crispy wafer bites filled with cocoa cream. A miniature plastic spoon is included in the package.
Paul Chibe, c.e.o. of Ferrero North America |
“Kinder Joy is a fun, new way to help parents bring little surprises to their kids anytime they want,” said Paul Chibe, chief executive officer of Ferrero North America. “The delicious, unique taste of Kinder Joy and the wide variety of toys will delight kids, while mom and dad will be surprised by the high quality of the confection and toys — it’s unlike anything currently on the U.S. market.”