ATLANTA — Kristen Hartman has been promoted to brand president at Cinnabon, Inc., a subsidiary of Focus Brands, Inc. Ms. Hartman will be responsible for the brand’s strategy and continued business growth.

Ms. Hartman joined Focus Brands in 2012 as vice-president of marketing. In 2015, she was promoted to senior vice-president of global marketing for the snack brands and most recently has been senior vice-president of brand marketing strategy. Prior to joining Focus Brands she spent 16 years with Burger King Corp.

She received a bachelor’s degree in finance from The Ohio State University.

“We are thrilled to have Kristen step into the role as president of Cinnabon,” said Kat Cole, chief operating officer of Focus Brands and president of North America. “With her business expertise, love of the customer and passion for the brand teams, we are excited for her to lead Cinnabon through its continued growth.”

Based in Atlanta, Cinnabon operates nearly 1,400 franchised locations worldwide, primarily in high-traffic venues such as shopping malls, airports, train stations, travel plazas, entertainment centers and military establishments.