LOS ANGELES — Monster Beverage Corp. is adding a plant-based variety to its line of coffee-based energy beverages.
Java Monster Farmer’s Oats is made with oat milk, coffee and Monster’s energy blend of taurine, ginseng and guarana. The beverage contains 200 mg of caffeine and 150 calories per 15-oz can.
“The sheer amount of vegan alternatives available in 2019 allows for both passionate vegans and flexitarian consumers to eat and drink together like never before,” said Geoff Kutnick, chief executive officer of food publication Foodbeast.com, which is sponsoring a launch party for the beverage. “Farmer’s Oats entrance into the marketplace couldn’t come at a better time.”