DALLAS — Amid consumers’ heightened focus on immune health during the coronavirus pandemic, Smoothie King is launching a new variety of its Immune Builder Smoothie.
Made with organic spinach, kale, carrots, bananas and dates, the Immune Builder Veggie Superfood Smoothie features an electrolyte blend and apple pineapple juice. The new smoothie joins the mixed berry variety in Smoothie King’s Immune Builder Smoothie lineup.
Both the Veggie Superfood and mixed berry smoothie contain Smoothie King’s Immune Support Enhancer, which provides 800% of the daily recommended value of vitamin C plus zinc, iron and calcium, according to the company.
"Supplementing your diet with healthy, vitamin-rich foods is more important than ever, and the Immune Builder Veggie Superfood Smoothie is purposefully crafted to fulfill that need," said Rebecca Miller, chief marketing officer for Smoothie King. "Our mission is to inspire healthy and active lifestyles, and by introducing the Veggie Superfood, we're supporting our guests' wellness with a nutritious and great-tasting immune-supporting smoothie."