The snacking trend has grown steadily over the past decade and shows no signs of slowing down in 2020. Driven primarily by health and wellness snacking, consumers are increasingly prioritizing snack applications that merge convenience and nutrition, such as dried fruit, nut packs, and fruit cups. According to Mintel, 94% of US adults reported consuming snacks daily last year – a number expected to continue climbing. Read this white paper from Virginia Dare – the leaders in delivering preferred taste – to learn more about specific challenges common to formulating with functional ingredients and novel platforms.