In the last two months, Hormel has launched new products from its Wholly Guacamole, Skippy peanut butter and Herdez salsa brands. This summer, Hormel’s Wholly Guacamole brand is launching two new Wholly Avocado offerings: Smashed Avocado and Diced Avocado. Earlier this month, Hormel unveiled three new product lines under its Skippy peanut butter brand: Skippy squeeze peanut butter and peanut butter spreads, Skippy no sugar added peanut butter spreads, and Skippy added protein peanut butter. In May, Hormel’s Herdez brand debuted Salsa Cremosa, a new line of creamy salsas featuring authentic Mexican flavors.
But Hormel hasn’t abandoned its meat-centric brands. The company has been grinding out new products from its Hormel Chili, Natural Choice, Applegate and Columbus Craft Meats brands over the past 12 months. Most recently, Hormel launched two new varieties of chili designed as pour-over toppings for hot dogs.