MOSS LANDING, CALIF. — Sweet Earth Foods, a Nestle SA business unit, is introducing the Awesome Bacon Burger, a new plant-based, vegan protein offering.
The burgers are made with textured pea protein and the brand’s Benevolent Bacon vegan bacon bits, made with vital wheat gluten, adzuki beans and buckwheat groats. The Non-GMO Project verified plant-based patties contain 330 calories, 26 grams of protein and 18 grams of fat per quarter-lb burger.
“We are so excited to announce the release of the Awesome Bacon Burger as the first-ever vegan bacon burger, proving eating plant-based can be just as delicious as it is nutritious,” said Jessica Vasisht, vice president of Sweet Earth Foods. “The combination of the Awesome Burger and our award-winning Benevolent Bacon brings together two of our fan-favorite products into one delicious option that is perfect for summer grilling.”
Available in packages of two quarter-lb patties, the Awesome Bacon Burger is available at HEB stores beginning this week with nationwide distribution planned for the coming weeks.
The launch of the Awesome Bacon Burger follows Sweet Earth’s recent debut of two new plant-based sausages that are now rolling out to retailer shelves nationwide.
The Green Chile Chedd’r Sausage features vegan cheddar cheese alternative, habanero peppers, yellow peppers and cilantro. Each serving contains 160 calories, 13 grams of protein and 9 grams of fat.
The Chik’n Apple Sausage features apples, green onion and spices. Each serving contains 190 calories, 15 grams of protein and 9 grams of fat.