WHITE PLAINS, NY. — Danone North America has partnered with Full Harvest, a business-to-business online marketplace for imperfect and surplus produce, to develop a new line of yogurts flavored with fruit that otherwise would have been wasted. Two Good Good Save yogurt is debuting with a Meyer lemon flavor, which will feature a Full Harvest Verified Rescued Produce seal. Additional varieties will roll out in 2021 and beyond, according to the company.
“As a purpose-led brand committed to the well-being of our planet and its people, Two Good knows food waste is a problem across the industry that could not be ignored,” said Surbhi Martin, vice president of marketing at Danone North America. “By rescuing fruit that would have been otherwise wasted and creating this innovation, we are taking purpose a step further by building an even more sustainable business model while also prioritizing the planet.”
Full Harvest works with farmers to identify produce that would be wasted due to overproduction or blemishes, then connects the farmers with buyers at food and beverage manufacturers on its digital marketplace. The company also helps food and beverage brands develop new consumer products and sustainable supply chains to reduce waste while supporting farmers’ livelihoods.
“With the launch of the Two Good ‘Good Save’ line in partnership with Full Harvest, Danone North America is at the forefront of the food waste reduction movement and is helping farmers get the most from their harvests,” said Christine Moseley, founder and chief executive officer of Full Harvest. “We’re thrilled to help Two Good make a great tasting product by creating a sustainable and resilient supply chain made of Full Harvest Verified Rescued Meyer lemons.”
Two Good Good Save is a Greek-style low-fat yogurt with 12 grams of protein and 2 grams of sugar per serving.