NEW YORK – The Meatless Farm Co. is introducing a plant-based hot dog formulated with pea-based protein, according to the company. The new product will be sold at retail alongside traditional meat-based hot dogs when it launches in the summer of this year.

“As Meatless Farm continues to grow within the US market, we are excited to offer a delicious and flavorful hot dog eating experience that our consumers can enjoy in the summer months and beyond,” said Susan Edwards, product development director for Meatless Farm North America.

In April 2020, the company introduced a line of plant-based sausage links and patties.  The items are formulated with pea and rice protein and colored with beetroot, radish and tomato.