IRVINE, CALIF. — Gencor, a supplier of botanical ingredients, launched Calmaluma, a patented ingredient for reducing stress and anxiety.
Calmaluma consists of Caralluma Fimbriata extract, derived from a cactus-like plant that has been clinically researched for its ability to ease stress and anxiety in adults, the company said. The ingredient expands Gencor’s mental wellness ingredient lineup, which also includes Affron by Pharmactive, a saffron-derived ingredient that promotes relaxation and positive mood maintenance.
“While stress and anxiety have been prevalent in our communities for some time, the need for treatment approaches has been exacerbated by the current pandemic,” said Chase Shryoc, vice president of sales and business development at Gencor. “The cactus from which Calmaluma is derived has been used in tribal India for years. The unexpected yet beneficial outcome of its consumption is often an overwhelming feeling of calmness.”