ST. LOUIS — International Flavors & Fragrances Inc. (IFF) launched Guardian Chelox 30C in North America.

The natural flavor offers antioxidant, texturizing and moisture retention properties for mayonnaise and mayonnaise-based dressings. It is a plant-based blend that enables manufacturers to formulate without the addition of synthetic antioxidant ethylenediaminetetraacetic acid (EDTA). The carrier-free, easy-to-use powder may be added to other dry ingredients without changing processing conditions, according to the company.

“We know that in recent years, manufacturers have been very keen to focus on reformulating mayonnaise-based products to meet their clean label objectives while maintaining freshness and sensory quality throughout shelf life,” said Caroline de Lamarlière, global food protection product manager at IFF. “Our customer trials have validated the impact of Guardian Chelox 30C on flavor and freshness. The effectiveness of this novel blend means it is a perfect ingredient for creating label friendly products with shorter ingredient lists when compared to the industry standard formulations.”