COLUMBUS, OHIO — Fast-food chain White Castle is beefing up its grocery offerings. The company is adding another popular menu item, the chicken and cheese slider, to its consumer packaged goods lineup.
The frozen product features breaded chicken breast with rib meat topped with American cheese on the brand’s signature square bun. The Chicken & Cheese Slider joins Original Sliders, Classic Cheese Sliders, Jalapeño Cheese Sliders, Chicken Breast Sliders and the Sausage, Egg and Cheese Breakfast Slider in supermarket freezers.
“Our four-count Chicken Slider is already our third fastest-growing retail slider, so we’re expecting the new version with cheese to be a huge hit with consumers,” said Tiffany Carreker, general manager and vice president of sales for White Castle’s retail division. “This is a great tasting sandwich and the perfect choice for grocery shoppers to bring home.”
The product is debuting at Weis Foods, a Pennsylvania-based grocery store chain, with more retailers expected to follow.