WILBRAHAM, MASS. — Friendly’s Ice Cream, L.L.C. is launching a line of frozen novelty desserts. Products include chocolate-coated ice cream bars in vanilla and black raspberry flavors, cake crunch-coated ice cream bars in chocolate and strawberry flavors, a fudge bar, chocolate-dipped sundae cones in caramel and fudge varieties and ice cream sandwiches in vanilla and cookies and cream flavors.

“One of the most sought after varieties in the line-up is the Signature Black Raspberry Ice Cream Bar, made with our popular rich and creamy black raspberry ice cream,” said Zeynep Akkan, senior marketing manager for Friendly’s retail products. “For those who are looking for low-fat, low-calorie varieties, we created the Fudgealicious Bar, a premium fudge bar that is a great tasting snack with only 100 calories per bar.”

The products are available in Friendly’s restaurants and in retailers throughout the Northeast and in select Mid-Atlantic and Southeastern states for a suggested retail price of $3.49 to $3.99 per 4- or 6-count box.