AUSTIN, TEXAS — Shār, a mission-driven snack company, is expanding its lineup of sustainably sourced trail mixes with two new offerings.
Shār Tropical combines mango, pineapple and macadamia nuts with pecans, cashews, almonds and coconut flakes.
Shār Savory includes chili-spiced plantain chips, golden berries and Baru nuts, sourced from the Brazilian savanna and rich in protein and other nutrients. Additional ingredients are cashews, pecans, pistachios, Montmorency cherries, cranberries and a signature spice blend.
Founded in 2018, the Austin-based business sources organic ingredients from small family farms and uses refillable, recyclable and biodegradable tubes for packaging. The brand’s original mix includes almonds, pecans, cashews, pistachios, wild blueberries, Montmorency cherries, cranberries, dark chocolate chips and coconut flakes.
“We spent three years perfecting Shār’s Original trail mix and leveraged what we learned to create these new flavor sensations in Tropical and Savory,” said Peter Rushford, founder and chief executive officer. “As with Shār Original, we refused to compromise on flavor and quality, insisting on the best version of each new ingredient based on extensive research and taste testing. We also ensured the organic, responsibly sourced ingredients came from farms that share our earth-first mission.”
Shār, pronounced “share,” is Climate Neutral Certified and a member of 1% for the Planet. It donates 20% of profits to The Conservation Alliance. Products are available at sharsnacks.com