ATLANTA — John Murphy, chief financial officer at the Coca-Cola Co., will add president to his title on Oct. 1, following the retirement of president and chief operating officer Brian Smith.

Mr. Murphy has held his role since 2019, overseeing mergers and acquisitions, investor relations, global strategy, tax, treasury, audit, account and controls, reporting and analysis, real estate and risk management. His expanded duties will include oversight of global ventures, platform services, online-to-offline digital transformation and customer and commercial leadership.

He joined the company in 1988 as international internal auditor and has held various senior finance, strategy and operations roles around the world.

“John has been a vital business partner and leader at the company,” said James Quincey, chairman and chief executive officer of Coca-Cola. “As president and CFO, John’s new role will be instrumental in driving critical, enterprise-wide imperatives across the Coca-Cola system.”

A 25-year veteran of the company, Mr. Smith was named president and COO in 2019. Previously he was president of the company’s former Europe, Middle East and Africa Group, and prior to that role, he was group president of Latin America. He also has worked as executive assistant to the company’s COO and vice chairman, president of the Brazil division and president of the Mexico division.

“Brian has made innumerable contributions to the Coca-Cola system during his 25 years with the company,” Mr. Quincey said.

Mr. Smith will remain with the company as a senior executive through February 2023. Coca-Cola is evaluating plans for the COO role. The company’s operating unit presidents will report to Mr. Quincey in the interim.