MINONG, WIS. — Meat snack manufacturer Jack Link’s has developed a new Dr Pepper-inspired beef jerky product.
The jerky is infused with flavors reminiscent of the popular soda to create a blend of sweet and savory flavor notes, according to the company.
“Pairing two flavor icons like Jack Link’s and Dr Pepper is sure to provide a delicious treat that snack fans are going to love,” said Holly LaVallie, senior vice president of marketing at Jack Link’s. “I am incredibly excited to get this in the hands of our consumers to deliver a new sweet and savory snack taste.”
The product is expected to roll out into retailers beginning in June. The launch follows Jack Link’s Wild Dr Pepper-inspired flavored meat sticks, which debuted in select gas stations and online on Amazon in January.