ROME, GA. — Summit Hill Foods’ Better Than Bouillon brand is debuting a beef pho base. The organic base is formulated with beef stock, roasted beef, ginger and anise.

The product is the latest addition to the brand’s Culinary Collection. It joins the company’s other flavor bases, including Italian herb, smoky chipotle, adobo and sofrito.

“We’re excited to partner with Costco to bring our new Organic Beef Pho Base to customers,” said Steve Goodyear, president and chief executive officer, Summit Hill Foods. “With this innovative flavor base, we aim to make it easier for everyone to enjoy the delicious flavors of beef pho in their everyday cooking without compromising on quality or taste. Our Organic Beef Pho Base is the perfect solution for those eager to experience the complex aromatic flavors of pho but don’t have the time — or the ingredients on hand — to develop a broth from scratch.”