NASHVILLE, TENN. — Daily Crunch has raised $4 million in a Series A funding round. The round was led by Launch Tennessee, a 501c3 that provides entrepreneurs capital and connections, which also was involved in the company’s seed round. Other founders and individuals also joined the funding round.
The Series A round will enable Daily Crunch to fuel growth, innovation and marketing efforts.
Diane’s Kitchen LLC, co-founded by aunt-niece duo Diane and Laurel Orley and Dan Stephenson, launched its flagship product line Daily Crunch Snacks in 2020.
The line of sprouted nuts is made using a multi-step soaking and dehydration process that increases the nutritional value, eases digestion and adds to the nuts’ crunchiness. Diane learned the company’s sprouting process in India over 20 years ago, according to the company.
“We are thrilled to support Daily Crunch’s continued growth,” said Eller Kelliher, chief investment officer at Launch Tennessee. “Over the last few years, we have witnessed their transformation from a promising startup to a rapidly expanding presence in the snack industry. Laurel and Dan’s success in raising this round is a testament to their leadership, dedication to a unique product, and the future potential of Daily Crunch as a leading CPG brand.”
Alongside the fundraise, Daily Crunch created a board of directors and worked with the Women on Boards Project, in which the company appointed Nancy Pak to its board. Pak has been chief executive officer at Tate’s Bake Shop and president of North America Ventures for Mondelez International.
Steve Barr, who previously led PwC’s Global and US Consumer Markets practice, and Matt Jonna, co-founder and CEO of Plum Market, also joined the company’s board of directors.
The company said the leadership team also includes Laurel Orley.
“Our team is everything,” said Laurel Orley, co-founder of Daily Crunch. “They’ve been with us since day one. Starting with a team-first approach drives our creativity and passion to keep moving forward into our Series A and beyond.”Enjoying this content? Learn about more disruptive startups on the Food Entrepreneur page.