KANSAS CITY — Snack manufacturers are bringing new cookie formulations and formats to market.
Bimbo Bakeries USA brand Entenmann’s launched big chunk soft baked cookies, for example. Formulated with enriched wheat flour and semisweet chocolate, the cookies are available in varieties such as chocolate chunk, salted caramel chocolate and mint chocolate.
Chips Ahoy!, a Mondelez International brand, debuted baked bites, “an entirely reimagined Chips Ahoy! experience,” according to the company. The product features a chewy texture inspired by a brownie. Chips Ahoy! Baked Bites are available initially in a Blondie variety.
Ferrero North America brought its Kinderini cookies to the United States in January. The child-friendly snacks are formulated with shortbread and include face designs on each cookie.
“Bringing Kinderini to families in the US is an exciting milestone for the Kinder brand,” said Catherine Bertrac, senior vice president of marketing at Ferrero. “This snack has brought joy to children and parents in other parts of the world, and we can’t wait for American families to make it a part of their day.”