HORSHAM, PA. — Bimbo Bakeries USA, a subsidiary of Grupo Bimbo SAB de CV, has expanded its Entenmann’s Little Bites Snacks lineup with two new muffin varieties: vanilla and tropical pineapple.
“Little Bites is committed to transforming snack time into a flavor-packed adventure that both kids and parents approve,” said Rielly Whims, brand manager for Little Bites Snacks. “Our new vanilla muffins capture the rich, creamy flavor of a classic favorite, while tropical pineapple muffins, available for a limited time, add a playful tropical sensation. We can’t wait for families to join us on this flavor journey.”
BBU said the vanilla muffins will be available in 5-count and 10-count packages, while the tropical pineapple muffins will be available for a limited time in 5-count packages at a suggested retail price of $5.49.
Introduced in 1999, Entenmann’s Little Bites have added a number of flavors over the years, including several limited-time offerings. In 2024, the company debuted lower-sugar Little Bites in apple cinnamon and chocolate varieties. Other limited-time offerings introduced last year included Toast-Yay! (in partnership with the Girl Scouts of the USA) and hot cocoa with marshmallow.