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KANSAS CITY — New packaged baked foods are rolling out onto retail shelves.
Junkless is innovating the granola bar category with the launch of Junkless Drizzled. The drizzled granola bars will be offered in birthday cake and berries and cream flavors. The bars are gluten-free and contain 130 calories per serving.
Mondelez International, Inc. brand Tate’s Bake Shop is launching a new product: Soft Baked cookies. The cookies are available in chocolate chip and dark chocolate chunk flavors.
“Tate’s is no stranger to soft-textured baked goods — we’ve been delighting customers with our pies, brownies and cakes at our Bake Shop in Southampton, NY, since 1980,” said Jessica Goon, chief marketing officer of Tate’s Bake Shop. “But this launch marks an exciting first: bringing a Tate’s Soft Baked cookie to grocery store shelves. It’s a milestone moment that stays true to our legacy of quality and craft.”
Clif Bar & Co., a Mondelez International, Inc. brand, is debuting a line of energy caffeinated bars. The Caffeinated Collection bars are offered in vanilla almond and caramel chocolate chip flavors. Each bar is formulated with organic oats and 65 mg of organic caffeine.
“At Clif Bar, we know that the simple step of getting started is often what takes the most energy,” said Nicolas Henault, senior marketing director of Clif Bar & Co. “Sometimes, you need that extra boost to get moving on the journey to raise your bar. Our Caffeinated Collection not only delivers a kick of caffeine to help you tackle your next workout but it also helps provide the sustained energy that Clif Bar is known for, in two appealing new flavors that make getting started a truly enjoyable experience.”
