EL SEGUNDO, CALIF. — Beyond Meat, Inc. is rolling out Beyond Chicken Pieces, a plant-based un-breaded chicken product.
The chicken pieces are formulated with ingredients perceived to be natural and avocado oil, offering 21 grams of plant protein per serving and 0.5 grams of saturated fat. The product is also free from cholesterol, GMOs, and added hormones and antibiotics.
“The Beyond Meat journey began with a game-changing plant-based chicken product, and today — after several years of research to raise the bar on taste, clean ingredients, and nutrition — I am thrilled to re-introduce this platform as Beyond Chicken Pieces,” said Ethan Brown, founder and chief executive officer of Beyond Meat. “Beyond Chicken Pieces reflect our commitment to ingredient integrity and outsized nutritional benefits, boasting 21 grams of plant protein together with heart-healthy avocado oil. We hope you will join us in enjoying this truly delicious and versatile product made from simple and clean ingredients.”
Beyond Chicken Pieces may be purchased in select Kroger stores across the United States.