KANSAS CITY — Popular brands are launching new oven-ready products.
General Mills, Inc. brand Pillsbury has launched Big Cookies, a line of refrigerated cookie dough. The cookies are three times larger than its classic Pillsbury cookies. The cookies are safe to eat raw and are baked in 17 to 21 minutes. The cookie dough is offered in smore’s, chocolate chunk salter caramel and double chocolate cherry flavors.
“Larger, bakery-style cookies are trending right now, so we knew it was time to bring those big flavors home,” said Michelle Odland, business unit director for Pillsbury. “Perfect for anytime indulgence, Pillsbury Big Cookies help you fulfill a craving within minutes. No lines. No delivery fees. Any day of the week. Just warm, delicious cookies straight from your oven.”
Nestle SA is launching a new product line under its DiGiorno brand: wood fired style crust pizza. The pizza’s crust is charred and chewy and is available in four varieties: four cheese, which includes Romano, Asiago, mozzarella and Parmesan; Italian meat trio, which is formulated with pepperoni, salami, and Italian sausage; Supreme Speciale, which combines layers of pepperoni and sausage with green, yellow and red peppers and onion; and premium pepperoni.
“DiGiorno is known for consistently delivering a fresh-baked taste and crust innovation, and wood fired style crust pizza is no exception,” said Kimberly Holowiak, senior brand manager of DiGiorno. “This new crust offers everything people love about wood-fired pizza — the crisp, the chew, the char — all without ever leaving the house or using a pizza oven. This new pizza is yet another example of how we’re pushing the frozen category and meeting people’s dynamic tastes.”
Nestle USA is rolling out a dill pickle pizza under its California Pizza Kitchen brand. The pizza is formulated with dill pickles, mozzarella cheese and dill seasoning on top of garlic sauce and a thin crust.
“We’re always looking for new and exciting flavor ideas to inspire our next pizzas,” said Michelle Hlivka, brand manager of California Pizza Kitchen Frozen. “As we continue to see the ongoing and quite debatable pickle craze taking over the culinary world, we knew we could deliver this ‘it’ flavor while showcasing our dedication to the exploration of exceptional taste. Between the tangy crunch of dill pickles, rich mozzarella cheese and dill over a creamy garlic sauce, this is the California Pizza Kitchen frozen take on the viral flavor profile you can enjoy at home. What can I say? It’s kind of a big dill.”
