Naturex, Avignon, France, has launched a natural, clinically proven botanical ingredient that addresses an uncomfortable prostate condition common among men, without side effects. Flowens is a full spectrum cranberry powder engineered to relieve the lower urinary tract symptoms typically associated with benign prostatic hyperplasia. It offers an effective and safe alternative to existing pharmaceutical remedies, and other, less effective botanical options.

The product was developed for use in nutritional supplements and functional foods.