Wake and cake
Recent studies linking dark chocolate consumption to positive health benefits may encourage more consumers to indulge in the a.m.
“There was a study that recently came out from Syracuse University re-touting the benefits of dark chocolate, specifically on cognitive function — abstract reasoning, memory, focus,” Ms. Moskow said. “The thought was eating chocolate prepares you more for your workday, so what better day part to incorporate dark chocolate into your meal than breakfast?”
These findings follow research from Tel Aviv University suggesting eating dessert at breakfast supports weight loss.
“Combining those two studies and the likeability of having dessert for breakfast, we predict that breakfast might start seeing brunch amuse-bouche chocolate cakes or brunch and breakfast restaurants incorporating a robust dessert menu,” Ms. Moskow said.