Coca-Cola to buy AdeS soy-based beverage business 06.01.2016 By Eric Schroeder Transaction valued at $575 million.Read More
Coca-Cola shakes up international structure 05.24.2016 By Eric Schroeder Changes include promotion of several key executives.Read More
Coca-Cola making progress against strategic initiatives 04.21.2016 By Monica Watrous During first quarter, company unveiled new global marketing strategy, acquired new brands and accelerated refranchising efforts.Read More
Coke learns big lessons from small startups 03.18.2016 By Monica Watrous Executives discuss Coca-Cola's partnerships with emerging brands during panel discussion at Expo West.Read More
When big companies buy small brands 03.14.2016 By Monica Watrous Executives discuss how and why multinational companies should acquire startups in the natural and organic category.Read More
The evolution of Coca-Cola 02.22.2016 By Monica Watrous Beverage maker adjusting its approach to marketing and innovation in response to changing consumer preferences.Read More
Coca-Cola continues its transformation 02.10.2016 By Monica Watrous Beverage giant planning big moves in year ahead after exceeding expectations in 2015.Read More
Coca-Cola Bottling expanding territories, acquiring facility 02.09.2016 By Eric Schroeder Would receive exclusive distribution rights in territories located within northern Ohio and northern West Virginia.Read More
Coca-Cola takes stake in Chi 02.01.2016 By Eric Schroeder Chi Ltd. has market leadership positions in fruit juices, iced tea, value-added dairy products and snacks in Nigeria.Read More
Coca-Cola unveils ‘One Brand’ strategy, new global campaign 01.19.2016 By Eric Schroeder Beverage giant looking to extend global equity and appeal of original Coca-Cola.Read More