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Health and Wellness
Media Guide - FBN
Media Guide - Culinology
Articles by Keith Nunes
FMC to acquire Italian pectin manufacturer
Balancing social responsibility with practicality
In the age of the Internet and social media, there is a desire to respond quickly to accusations in an effort to limit the damage that may be done to the image of a business.
Working to close the nutrition knowledge gap
How can a program or initiative succeed if the intended audience doesn’t understand the program is targeted at them?
Disney introduces children’s advertising standards
Food’s strength at retail becoming more apparent
As consumers become more comfortable purchasing a broader range of goods and services on-line it stands to reason retailers will increasingly rely on food to retain or expand foot traffic.
Perception may be more important than authenticity
The marketplace appears to be entering a new phase in which a product or ingredient must not only be authentic — it must fit within the consumer’s perception of what is authentic.
The influence of social media is expanding rapidly
The influence of social media is expected to grow further as mobile technologies such as smart phones and tablet devices surpass personal computers as the leading method of accessing the Internet.
The graying of the farm sector
Much is being written about how to feed a rapidly expanding global population, but of equal importance, particularly in the U.S., is who will produce the raw materials.
Be wary of consumer demand for locally sourced products
The perceived consumer interest in locally sourced products flies in the face of more dominant trends like increased consumer demand for more convenient products and for more ethnic flavors and cuisines.
Food safety is not natural, pure or simple
Food safety is not a natural, pure or simple process, and products will be less safe if effective approaches are shunned for reasons that have more to do with perception than science.
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