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Circulation

Industry executives rank Food Business News as the most reliable source for news and information.1

Our audience is made up of loyal readers, with 81% reporting that they have read three or four of the four most recent issues of Food Business News.1

Customer Touch Points: Print & Digital

26 Print & Digital Issues
2.2 Readers per print copy3
20,625 Total Qualified Circulation2
96,110 Average Monthly Readers per Issue4
177,418 Organic Searches5
295,050 Unique Monthly Visitors2
681,536 Average Pageviews2
28,242 Friday Food for Thought e-Newsletter Circulation6
29,705 Strategic Insights e-Newsletter Circulation2
28,150 Food Business News Special Report e-Newsletter Circulation2
28,001 New Food Insider e-Newsletter Circulation2
24,939 Food Entrepreneur e-Newsletter Circulation2
31,028 Food Business News Daily e-Newsletter Circulation2
1,074,568 Average Monthly e-Newsletter Circulation7

2,147,264 Average Monthly Opportunities to Reach Customers8
 

Job Breakdown of Food Business News Circulation2

Circulation
 

Industry Breakout of Food Business News Circulation2

Circulation

 

 

Sources:

  1. Baxter Research Report - May 2020
  2. BPA Report - June 2020, 20,625 Unique Total Qualified (18,767 Print + 3,071 Digital)
  3. Baxter Research Report - May 2020 (Reader + Pass Along)
  4. Publisher's own data - No attempt has been made to identify or eliminate duplications that may exist across media channels - Avg. Monthly Readers = (2.2 Readers x Print Circulation) = 3,071 x Avg. Issues per Month (13 issues/6 months) + Monthly Digital Circulation
  5. Google Analytics - May 2020
  6. BPA Report - June 2020 (Friday Food for Thought formerly FoodBusinessNews.net Weekly)
  7. Publisher’s own data - No attempt has been made to identify or eliminate duplication that may exist across media channels - Monthly e-newsletter circulation: (Food Business News Daily x 126)/6=651,588 + (Friday Food for Thought formerly Food Business News Weekly x 26)/6 = 122,382 + (Strategic Insights x 26)/6 =128,722 + (Food Business News Special Report x 9)/6 = 42,225 + (New Food Insider Update x 26)/6 = 121,338 + (Food Entrepreneur x 2)/6 = 8,313
  8. Publisher’s own data – No attempt has been made to identify or eliminate duplication that may exist across media channels – January – June 2020: Avg. Monthly Opportunities to Reach Customers = Avg. Monthly Readers per Issue (Print + Digital) + Unique Monthly Visitors + Avg. Pageviews + Avg. Monthly e-Newsletter Circulation
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