Gluten-free and grain-free claims dominate new product launches.
Mondelez International, Inc. is adding three new varieties to Good Thins product line: The Potato One! White Cheddar, The Oat One! Sweet Oat & Flax and The Corn One! Sea Salt. The snacks contain no artificial flavors, colors, cholesterol, partially hydrogenated oils or high-fructose corn syrup.
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General Mills, Inc. is expanding its The Good Table line with new Freezer to Plate dinner solutions. Each offering contains a sauce paired with rice or pasta, to which customers may then add water and their own frozen chicken, then bake. Available in lemon garlic herb, marsala, Southwestern and teriyaki varieties, Freezer to Plate contains no artificial flavors, artificial colors or high-fructose corn syrup.
“Everyone can relate to the frustrations associated with a planned dinner gone wrong, with the classic example of failing to set the chicken out in the morning being a common occurrence,” said Liana Miller, marketing communications planner for The Good Table. “Those collective experiences really served as the inspiration for Freezer to Plate, as we set out to develop a ‘go-to’ product to turn to in those meal planning crunch times. It’s a convenient, easy, flavorful way to bring the family together.”
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Justin’s, a subsidiary of Hormel Foods Corp., is featuring fruit in its new Snack Pack product line extension. Justin’s Banana Chip Snack Pack offers non-perishable, dried organic banana chips and is available in two varieties: classic peanut butter + banana chips and honey peanut butter + banana chips. The gluten-free snacks are made without chemicals, additives, artificial flavors or preservatives, and they contain 5-6 grams of protein, 3 grams of fiber and more than 200 milligrams of potassium.
“After a successful launch of the Snack Pack last summer, we knew this conveniently nutritious snacking line had growth potential,” said Justin Gold, founder of Justin’s. “Peanut butter and bananas are the ultimate pairing. When we realized there was nothing on the market like it, we went bananas (literally) and made it happen.”
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Pamela’s Products is pumping out the new products. The gluten-free product maker is launching a nut flour blend, a grain-free pancake mix and a five-product line of sprouted grain pancake mixes. All seven new products are certified gluten-free, Non-GMO Project verified, and free of xanthan gum, guar gums, artificial colors, flavors and preservatives.
Pamela’s nut flour blend combines almond flour, organic coconut flour, pecan flour and walnut flour. Pamela’s grain-free pancake mix is made from nut and coconut flours and offers six grams of protein and zero grams of sugar.
Pamela’s sprouted grain pancake mixes are available in five varieties: buttermilk, protein, non-dairy, 6 grain and buckwheat.
“I’m particularly proud of our sprouted grain pancake mixes that remind me of when my father first introduced sprouted whole grains into his natural foods store 50 years ago,” said Pamela Giusto-Sorrells, founder and chief executive officer of Pamela’s Products. “As I developed these new lines, I used my background of working in my family’s bakery and my 28 years of experience blending my gluten-free mixes to create higher-protein, nutrition-packed products that also achieve my high standards for taste.”
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BFree Foods is making gluten-free grill-outs a whole lot easier. The company is introducing two new gluten-free hot dog bun varieties, both free of gluten, wheat, dairy, eggs, nuts and soy. BFree brown seeded hot dog buns and white hot dog buns are made with a blend of flours, starches, proteins and fibers and contain 100 calories each.
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Siete Family Foods is adding chia to tortilla with its new grain-free Cassava & Chia tortillas. Made with chia seeds and a blend of coconut and avocado oils, the tortillas are paleo, gluten-free and dairy-free.
“Perfecting the recipe for grain free baked goods can be a major challenge, if you insist on getting the taste and texture just right,” said Veronica Garza, co-founder and president of Siete Family Foods. “We’re thrilled to introduce a functional superfood like chia seed into our assortment of amazing grain free tortillas.”
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GU Energy Labs is fusing two food trends into one new product: Energy Stroopwafel. These dutch-style syrup waffles, featuring a layer of energy gel-infused syrup between two thin wafers, are available in four flavors: caramel coffee (with 20 mg of caffeine), salted caramel, gluten-free salted chocolate and gluten-free wild berries.
“In addition to complementing our sports nutrition offering with an exciting new dimension, the Stroopwafel is simply irresistible,” said Magda Boulet, vice-president of innovation, research and development for GU Energy Labs. “My favorite way to eat the Salted Chocolate Stroopwafel is for breakfast with almond butter and a cup of coffee. A perfect combination of carbs and protein to power any activity.”
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Day-Lee Foods, Inc. is adding a new flavor to its line of Crazy Cuizine family-style frozen entrees: Kung Pao Chicken. The new dish features seasoned and battered chicken breast and rib meat, frozen steamed vegetables, cashews, and stir-fry style Kung Pao sauce offering a blend of soy sauce, garlic and ginger flavors.
“Adapted by American Chinese food vendors throughout the 20th century, the Kung Pao Chicken recipe, which Western palates have come to know and crave, is a delicious, succulent and slightly spicy version of an ancient entree, which Crazy Cuizine has emulated for this latest launch,” said David Weinberg, sales and marketing director for Day-Lee Foods. “Featuring a carefully crafted recipe, Crazy Cuizine Kung Pao Chicken combines a delicate blend of flavors ranging from sweet to savory and spicy in every bite. We are thrilled to offer families a Kung Pao Chicken option that allows them to choose take-home rather than take-out. Whether families are looking to serve up a quick and simple meal right from the box or excited to explore their kitchen creativity utilizing Kung Pao in their own recipes, this new entrée is sure to entice.”
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Lotito Foods, Inc. is introducing a new cheese innovation called Folios. The lightly baked sheets of cheese, made from part-skim Parmesan, Cheddar or Jarlsberg cheese, are carb-free and gluten-free. The product lends itself to a variety of applications, Lotito said, as consumers may shape to bake into a bowl, melt, crispy or wrap with.
“Our family has been in love with cheese for over a century,” said Chris Lotito, president of Lotito Foods. “Folios is the culmination of this rich, long history of our family’s love and knowledge of artisan cheese, with a versatile, modern take on offering home cooks and chefs a totally new way to enjoy cheese. It’s a game changer.”
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Land O’Frost, Inc. is entering the meat snack market with its new Deli Snackers baked meat snacks. The oven roasted meat snacks offer more than 10 grams of protein per 2-oz serving and are available in six varieties: black forest ham, hot and smoky ham, Vermont maple ham, rotisserie seasoned chicken breast, sweet and spicy chicken breast and buffalo chicken breast.
“At Land O’Frost, we’re always keeping a pulse on consumer trends and looking for ways to introduce new offerings to meet the desires and needs of our customers,” said Keith Hill, director of brand management for Land O’Frost. “We know consumers are looking to snack more throughout the day while also finding ways to get more protein in their diets. Our new line of Deli Snackers provides a healthy, tasty and versatile meat snack option that we know will excite shoppers.”
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