Bold and fiery flavors are lighting up the snacks category.
Takis is taking on Pringles with its latest offering. New Takis Crisps are stackable potato crisps featuring the snack brand’s signature spicy flavor profile.
“At Takis, we’re always looking for new ways to disrupt the salty snack category, and the launch of our Takis Crisps is doing exactly that,” said Sandra Peregrina, marketing director of salty snacks for Barcel USA, a business unit of Grupo Bimbo. “We keep a close pulse on what consumers are hungry for. In today’s busy world, we hear our fans loud and clear — they have a serious appetite for portable snack options. With Takis Crisps, consumers can savor the bold and intense Takis flavors they love with the snack’s resealable can, allowing them to munch whenever and wherever they want.”
Takis Crisps are available nationwide for a suggested retail price of $1.19 for a 2-oz container and $1.69 for a 5.5-oz container.
The Jel Sert Co. has partnered with Sonic Drive-In to bring the fast-food chain’s popular beverage flavors to consumer pantries. Sonic Drink Mix Singles-To-Go contain no sugar and are available in three varieties: Ocean Water, Cherry Limeade and Strawberry Lemonade. The low-calorie drink mixes mark the latest innovation in the companies’ ongoing collaboration that has produced licensed gelatin, pudding mixes and shelf-stable freezer bars.
“We’re always striving to give our guests new opportunities to enjoy our iconic flavors in new and exciting ways,” said Lori Abou Habib, chief marketing officer for Sonic. “The new Singles-To-Go Drink Mixes are the perfect way to meet the needs of thirsty Sonic fans wherever life takes them.”
Country Archer Provisions has unveiled its hottest meat snack yet, a limited-release Death Reaper Jerky. The product is formulated with grass-fed beef and Carolina Reaper peppers. Each 1-oz bag is packaged with a protective glove. Country Archer Death Reaper Jerky is available exclusively online for $5.99.
Frito-Lay North America, a division of PepsiCo, Inc., is reintroducing Doritos Twisted Lime for a limited time. The tortilla-style chips feature a sour and spicy flavor, according to the company. The product is available online at snacks.com/twistedlime for $4.79 per 10.75-oz bag.
Frozen food brand Wholly Veggie is launching plant-based mozzarella and cheddar sticks. The products have a gluten-free coating formulated with cauliflower powder sourced from imperfect cauliflower supplied by Outcast Foods. The mozzarella-style sticks are packaged with marinara dipping sauce, and the cheddar-style sticks include jalapeno crema dipping sauce.
“This is a terrific example of two great brands coming together to create impact while giving consumers the delicious, plant-based products they are seeking out,” said Johnathan Bonnell, co-founder of Wholly Veggie. “We see this as just the beginning of integrating upcycled Outcast ingredients into products that we continue to bring to the shelf through this partnership.”
Naked Nutrition is launching Naked Bar, a protein bar formulated with grass-fed whey protein. Available in chocolate fudge and peanut butter crunch flavors, Naked Bar is free of gluten, soy, sugar alcohols and artificial sweeteners, flavors and colors. A 12-count box of bars is available at nakednutrition.com for $29.99.
Super Coffee is adding white chocolate peppermint to its line of coffee products. The seasonal flavor will be offered as a ready-to-drink coffee beverage, single-serve coffee pod and coffee creamer for a limited time. The products contain protein, antioxidants and medium-chain triglycerides with no sugar.
New from Swoon is a ready-to-drink ginger lemonade sweetened with monk fruit. Served warm or cold, the canned beverage provides 100% of the daily recommended value of vitamin C and real ginger.
Primal Kitchen is introducing organic, shelf-stable classic turkey gravy and vegan mushroom gravy. The turkey gravy is made with turkey bone broth and chicken fat, while the mushroom iteration incorporates cashew butter and coconut cream. Both products are free of dairy, gluten, soy and canola.
Recent menu additions focus on relaunches of fan favorites.
Seasonal launches lean into sweet and spiced flavors.