Green Giant has launched crispy smashed potatoes, corn cob bites and veggie ramen vegetable offerings. Designed in an easy-to-prepare format, the potatoes come in garlic Parmesan and sea salt and black pepper flavors. The corn cob product features 1-inch cuts of corn on the cob in flavors like butter, salt and pepper and Mexican-style street corn. Green Giant’s vegetable ramen comes in varieties like chicken flavored, beef flavored, garlic soy and spicy chicken flavored.

The company also has expanded its Veggies & Rice line, with broccoli pilaf and asparagus, pea and mushroom risotto, and its Roasting Veggies line, with tri-colored potatoes and broccoli and roasted red potatoes.

The J.M. Smucker Co. has launched its first flavor innovation to its Uncrustables brand in 10 years: peanut butter and raspberry. Mixing a creamy peanut butter variety with a seedless raspberry spread, the frozen sandwich contains zero high-fructose corn syrup, artificial sweeteners or colors.

“Uncrustables were born from a simple, yet powerful goal: make snack and mealtimes stress free,” said Chris Achenbach, marketing director at the J.M. Smucker Co. “That same commitment fuels our drive to constantly evolve and innovate. New flavors that excite kids, convenient options for adults on-the-go — it’s all about delivering deliciousness, no matter how busy life gets.”

Myna Snacks is branching out from the cookie category with pizza-flavored crackers. The snacking innovation features a gluten-free formulation made with ingredients like almond flour, white cheddar cheese, tomato powder, egg whites and a blend of Italian herbs. Each serving contains 150 calories, 7 grams of protein and vitamins D and E.

“Our community told us they love the taste of pizza but can’t eat it all day,” said Darcey Macken, co-founder and chief executive officer of Myna Snacks. “So, we created a snack that captures that craveable flavor without the guilt.”

PepsiCo, Inc. has added to its hydration portfolio with Gatorade Hydration Booster. The electrolyte drink mix is designed to aid all-day hydration for everyday lifestyles, according to the company. Formulated from a blend of watermelon juice, sea salt, sodium citrate and potassium salt, the packets contain 100% of the daily recommended intake of vitamins A, B3, B5, B6 and C, along with zero artificial flavors, sweeteners or added colors. Gatorade Hydration Boosters are available in strawberry watermelon, tropical mango and citrus berry flavors.

Ice Breakers, a brand of The Hershey Co., is introducing a new way to enjoy gum with the launch of Ice Breakers Flavor Shifters. The gum will transition from one flavor to another as it’s chewed, according to the company. Flavors include wild berry-cool mint and wintergreen-cool mint.

“In a world where we’re constantly looking for ways to stay stimulated and engaged throughout the day, we need a gum that can keep up,” said Taylor Schwartz, senior associate brand manager, Ice Breakers. “Our fans are accustomed to doing several things at once, and Ice Breakers Flavor Shifters gives them a refresh button for their mouths that fits perfectly with their lifestyle.”

The Kraft Heinz Co. is bringing its Philadelphia brand to the baking category with Philadelphia Cream Cheese Flavored Frosting. Derived from milk and cream, the refrigerated frosting is designed as an easy-to-use format with no preparation or cleanup required, according to the company. 

“Bringing the creamy deliciousness of Philadelphia to the frosting category just makes sense and it’s a great example of how we’re giving our fans new ways they can enjoy Philly in the kitchen,” said Becca Dunphey, president of taste, meals and snacking at The Kraft Heinz Co. “With Philadelphia Frosting, consumers don’t need to compromise on taste or convenience.”

Premium cookie brand My Better Batch has launched its flagship baking mixes. Aimed at consumers seeking convenient home cooking solutions, the mixes feature clean label, non-GMO ingredients and require only butter and eggs to be added. Flavor varieties include double chocolate chip, chocolate chunk, classic sugar cookie and celebration.

“My Better Batch was created from my own experiences as a working mom juggling life’s demands while wanting to create special moments for my children,” said Lindsay Hancock, founder and chief executive officer of My Better Batch. “These mixes are not just easy; they’re designed to make anyone feel like a pro in the kitchen, balancing a homemade touch with total convenience.”

The Hershey Co. has unveiled Jolly Rancher Ropes, a new format innovation for its Jolly Rancher brand. The confection merges classic Jolly Rancher flavors and a chewy rope form, according to the company. The product comes in dual flavor packs, with varieties like watermelon and green apple or blue raspberry and cherry.