The company has been grinding out new products from both its meat- and non-meat-based brands.
In September 2019, Hormel Foods introduced its Happy Little Plants meat alternative brand. The first product in the line is a ground meat plant-based alternative containing 20 grams of protein, 7 grams of fat and 180 calories per 4-oz serving. A key source of protein is from non-GMO soybeans.
“Our insight is simple,” said James M. Splinter, group vice president of corporate strategy. “Consumers are increasingly curious about and motivated to buy healthy, great tasting sustainable protein choices, not just meat replacements. We believe today’s consumers demand choice and Hormel is perfectly positioned to provide a plant-based protein alternative.”
The ground meat alternative product retails for $8.99.
May
2024
Spring has sprung—with new sandwiches.
New product introductions tap into trending consumer flavors.