DENVER  — Don Clark will lead the cognitive development-focused baby food brand Cerebelly, as its new chief executive officer. 

Mr. Clark will succeed Greg Shearson, who has been CEO since 2020. 

Mr. Clark brings 30 years of experience in retail and merchandising knowledge in various categories ranging from working with various companies like Target, Whole Foods Market, and Giant Eagle. 

“Cerebelly’s mission and incredible growth over the last three years is a testimony to the strength of the brand as an industry leader,” Mr. Clark said. “I’m excited to bring a new perspective to the leadership role and integrate my passion for a purpose-driven brands in the health, wellness and nutrition category.”

Mr. Clark will focus on increasing velocity, growing distribution, and driving innovation in his new role. 

“Don’s strategic acumen in scaling businesses and building teams at Whole Foods and Target is relevant to furthering the mission in a way that makes Cerebelly a key player in this category,” said Brent Knudsen of Knudsen Capital and chairman of the board at Cerebelly. “After careful consideration, we unanimously determined that Don is the ideal person for the role with a wealth of expertise and we are confident that he will help this one-of-a-kind company reach its ambitious goals.”