CHICAGO – ConAgra Foods, Inc. has acquired the packaged foods businesses of Frontera Foods, Inc. and Red Fork, L.L.C. The transaction includes the Frontera, Red Fork and Salpica brands, which make gourmet Mexican food and contemporary American cooking sauces. Terms of the transaction were not disclosed.
Frontera’s portfolio contains salsa, sauces, snacks and meals featuring the flavors of Mexico. Red Fork offers American cooking sauces, and Salpica is a Tex-Mex salsa line.
|Sean Connolly, president and c.e.o. of ConAgra Foods
“We are excited to add the Frontera, Red Fork and Salpica brands to our portfolio,” said Sean Connolly, president and chief executive officer of ConAgra Foods. “In particular, the Frontera brand is a preeminent gourmet Mexican food brand in North America. We believe it provides a tremendous platform off which we can build.”
The companies’ founders, Rick Bayless and Manny Valdes, will continue to support the businesses.
|Rick Bayless, Frontera founder and chef