BETHLEHEM, PA. — Just Born has named Meenakshi Trehan as its new chief growth officer. Trehan will oversee the sales and marketing teams for the company.

Trehan was most recently vice president of marketing and innovation for Organic Valley for four years. She was previously senior manager brand strategy for Campbell Soup Co. Before her tenure with Campbell Soup Co., she was marketing manager for Imagitas and previously marketing manager for Healthcare and Wellness Foundation.

Trehan received her bachelor’s degree from Ethiraj College for Women and her master’s of business administration in marketing from the Wallace E. Carroll School of Management, Boston College.