Companies combine their brands in new pastries, cereals, cookie dough and more.
Kellogg Co. is debuting two new Pop-Tarts varieties for the new year.
Frosted Froot Loops Pop-Tarts feature a fruity filling that tastes like Froot Loops cereal, Kellogg said. Each pastry is coated with frosting printed with colorful Froot Loops themed designs. Each two-pastry serving contains 370 calories, 30 grams of sugar and 4 grams of protein.
Mer-mazing Blue Raspberry Pop-Tarts feature a blue raspberry-flavored filling and are topped with icing printed with mermaid illustrations. Two toaster pastries contain 370 calories, 31 grams of sugar and 3 grams of protein.
Products aimed at elevating the home cook’s experience take center stage at the Las Vegas show.
Healthy snacking options reach shelves.