Sales skyrocketed as more people ate at home in 2020.
Volpi Foods in October 2020 launched Small Bites, a new line of single-serve packages with 1.5-oz portions of the brand’s sliced, dry-cured meats. The single-serve portion reduces potential waste and empowers consumers to effectively create a charcuterie board, the company said.
Volpi opted for the 1.5-oz size over the conventional 4-oz portion to encourage trial of new products without the barriers of cost and uncertainty of purchasing a larger quantity, Volpi said. Small Bites will launch with the company's Prosciutto, Coppa, Sopressata and Spicy Sopressata.
“While we saw the need for smaller portion options of our products before the pandemic, the demand is even more prevalent now,” said Deanna Depke, marketing manager for Volpie Foods. “Consumers are spending more time with their immediate families. They are experimenting more in the kitchen. They are looking for affordable indulgences that can be enjoyed at home. The Small Bites line allows for convenience, flexibility and ultimately discovery. It’s a cost-effective way to mix and match charcuterie items, makes for the perfect snack and encourages consumers to incorporate our products into new at-home recipes.”
Reunion Foods launched a new line of organic charcuterie products in October 2020 that feature a clean label punch for consumers seeking wholesome, premium meat products.
The family-owned and operated better-for-you meat company said its new salamis are sourced from pork that is certified by the Global Animal Partnership, which indicates that pigs are humanely raised with no antibiotics ever, 100% vegetarian feed and no cages, crates or crowding. All varieties are certified organic, Non-GMO, gluten-free, lactose-free, and free from fillers or artificial sweeteners.
Pre-sliced salamis are available in a resealable 3-oz package in Genoa, Sweet Soppressata, Hot Soppressata, Chorizo and Pepperoni varieties. The 6-oz mini chubs are vacuum sealed and available in Gentile, Fennel, Truffle Porcini, Calabrian and Chorizo flavors.
“We created Reunion with a commitment to making wholesome, better-for-you meat options more accessible, and to set the standard for responsible sourcing and clean labeling,” said Jessica Mosner, chief marketing officer at Reunion Foods. “We are thrilled to introduce our charcuterie line just in time to elevate the beloved charcuterie board this holiday season.”
Apr
2024
New product innovation swept the show floor.
Beverage innovation is on the rise.