The caffeinated beverage is showing up in new formulations.
Coffee brand Victor Allen’s launched a Snickers-flavored ready-to-drink iced coffee to Sam’s Clubs locations nationwide, which are available for purchase in 8-oz cans or as a 12-pack. The iced coffee is formulated with cream and sugar, and a mix of Snickers’ flavors.
“The launch of Victor Allen's Snickers and Twix iced coffees back in March have been extremely well-received by consumers,” said Zac McAuley, senior brand manager at Trilliant, parent company of Victor Allen’s. “So, we're excited to continue to bring this offering to more households in partnership with Sam's Club to surprise and delight their members this summer.”
Coffee lifestyle brand Chamberlain Coffee, founded by social media influencer Emma Chamberlain, has launched a line of ready-to-drink, plant-based lattes.
The cold-brew lattes will be available in four flavors: mocha, cinnamon bun, vanilla and traditional cold brew, exclusively at Walmart locations. Each flavor is dairy-free and made from almond milk, coconut cream and natural sweeteners like date syrup.
Coffee creamer brand Nutpods expanded into the ready-to-drink category with the launch of its creamy cold brew, which is available in classic and vanilla caramel flavors.
“I’ve been a fan of cold brew for years, regularly opting for cold coffee beverages over warm, and of course, always blended with my favorite Nutpods flavor,” said Madeline Haydon, founder and chief executive officer of Nutpods. “We are always keeping a pulse on trends in coffee and with cold brew and iced coffee having overtaken hot coffee for the majority of younger coffee drinkers, this ‘pour-and-go’ behavior made the idea of Nutpods creamy cold brew move from idea to reality.”
La Colombe introduced four 42-oz multi-serve cold-brew beverages. The cold brews feature the roaster’s single-origin Brazilian cold-brew coffee and are available in four flavors, including little bit sweet, mocha, caramel and vanilla oat milk. The beverages will be available at retail in the fall/winter of 2023 or 2024 and will join La Colombe’s three existing multi-serve cold brews.
Specialty coffee retailer Reborn Coffee, Inc. has joined the frozen aisle with its new line of coffee-inspired ice cream.
Reborn’s Super-Premium ice cream is made with clean ingredients, such as milk, cream, cane sugar and natural flavors, and infused with the company’s cold-brew coffee concentrate. The ice cream is available in four flavors: cold brew, alcohol-infused mocha rum and bourbon vanilla and non-dairy coconut cream. Reborn ice cream is currently available in its existing coffee shop and kiosk locations, with plans to scale into supermarkets in the Southern California area.
“Super-Premium cold-brew ice cream is a natural extension of our brand, mission and innovative specialty roasted coffee, and we are incredibly excited to begin offering these initial flavors to customers,” said Jay Kim, chief executive officer of Reborn. “Our customers, including young urban professionals with high disposal incomes and brand conscious college students, are ideal demographics to target with luxurious and super-premium ice creams with flavors that appeal to their coffee-loving palettes.”
Minus Coffee will be making its debut in 2023 as a bean-less coffee, instead opting for roasted upcycled roots, seeds and legumes.
The brand’s initial offering will be a canned cold brew formulated with date seeds, chicory, sunflower seeds, carob, lentils, grape seeds and millet malt. Production involves significantly less water, fewer carbon emissions and a shorter supply chain than conventional coffee, said Maricel Saenz, founder and chief executive officer of parent company Compound Foods.
Tea Drops is launching its at-home tea latte and bubble tea kits featuring the brand’s bagless dissolvable tea blends.
The chai latte kit and ube latte kit contain sweetened condensed milk packets made by Copper Cow Coffee. The matcha bubble tea kit includes brown sugar boba packets and biodegradable boba straws. Each kit has three servings.
Häagen-Dazs ice cream debuted its butter cookie cone, which is made with a butter cookie rolled into a cone shape. The cone is then lined with chocolate and filled with one of four Häagen-Dazs flavors, including vanilla, strawberry, chocolate or coffee. The cones also are topped with various combinations of sauces like raspberry, chocolate fudge, espresso or caramel, and other toppings, including cookie pieces and chocolate curls.
White Coffee is adding a line of flavored coffees inspired by Entenmann’s baked foods. The arabica coffee is available in nine flavors, including chocolate donut, party cake, coconut cream pie and cinnamon crumb cake, among others.
Zurvita launched Zurge, a new functional coffee blend designed to promote cognitive health. Zurge is formulated with 100% Colombian coffee, lion’s mane, stabilized rice bran, coffeeberry cascara and CognatiQ, the company’s patented ingredient derived from arabica coffee cherries. The blend offers benefits such as sharpened memory, reduced brain fog and increased focus, according to the company.
Starbucks Corp. added a line of beverages in February 2023 that combines arabica coffee with extra virgin olive oil, under the name Oleato.
“When creating the beverages, we were inspired by the rich history and origin stories of coffee and olive oil — two of nature’s most transcendent ingredients,” said Amy Dilger, principal beverage developer for Starbucks. “Infusing Starbucks coffee with olive oil yielded a velvety smooth, rich texture, with the buttery, round flavors imparted by the olive oil perfectly pairing with the soft, chocolatey notes of the coffee.”
Planet Based Foods, known for producing plant-based meat formulated using hemp, expanded into the dessert category with the launch of a hemp-based vegan ice cream. The allergen-free ice cream is available in four flavors, including butter pecan, chocolate, coffee chip and vanilla.
“With a sumptuous mouthfeel and creamy flavor, Planet Based Foods' new organic vegan ice creams are a mouthwatering option for those with a dairy-free lifestyle, and for traditional ice cream lovers who want a conscious luxury that's as good for the planet as it is for their taste buds,” said Robert Davis, chief innovation officer at Planet Based Foods.
The 2023 show saw indulgent treats expand in snacking occasions.
Sauces, dressings and seasonings land on shelves.