A crowded playing field in sports drinks 09.21.2018 By Donna Berry The market for sports nutrition beverages is expanding.Read More
Taking sports nutrition products to the next level 07.12.2018 By Donna Berry Active consumers want more than just protein. Nutrients for energy and overall health give baked goods a boost.Read More
Being precise with protein in sports nutrition products 06.20.2018 By Jeff Gelski The source of protein may help reach niche markets like millennials and people seeking free-from products.Read More
Protein beverage maker secures $8 million investment 09.13.2017 By Rebekah Schouten Founders of KeVita, Bodyarmor and Thrive Market participate in the funding round.Read More
Sunrise Strategic Partners invests in clean label sports drink maker 08.10.2017 By Rebekah Schouten Kill Cliff marks the eighth investment for the emerging brand accelerator.Read More
Consumers swapping soda for sports, energy drinks 05.16.2017 By Rebekah Schouten The U.S. retail market for energy and sports drinks reached $25 billion in 2016.Read More
Nutrabolt expands sports nutrition portfolio with acquisition 04.03.2017 By Rebekah Schouten Purchases Scivation Inc., maker of XTEND-branded products.Read More
Setting the standard in sports nutrition 03.02.2017 By Keith Nunes Ingredient suppliers vie to stand out in a growing category.Read More
Gatorade launches organic varieties 08.31.2016 By Monica Watrous But will they win in the marketplace?Read More
Q&A: Inside the transformation of PowerBar 08.08.2016 By Monica Watrous Insights behind the energy bar brand's new innovations, marketing strategy and more.Read More