RTE cereal companies making social media connection 05.22.2020 By Eric Schroeder New survey shows impact of Instagram, Facebook posts on brand recognition.Read More
Funfetti cereal set to debut in August 05.14.2020 By Rebekah Schouten Follows other recent Funfetti flavor launches in the breakfast category.Read More
Post expects ‘long-lasting’ benefit from pandemic pantry loading 05.12.2020 By Monica Watrous Brands with lower household penetration stand to gain, Vitale says.Read More
Startup-like growth for Kellogg in March 05.01.2020 By Josh Sosland Core categories shine during pandemic.Read More
Slideshow: New products from General Mills, Kellogg, Magic Spoon 04.24.2020 By Rebekah Schouten Cereal innovation pours into stores.Read More
Kellogg’s cereal gets supersized for the snack aisle 04.08.2020 By Rebekah Schouten New Jumbo Snax repurpose popular cereal brands into snacks.Read More
New sunflower-based cereal debuts 04.02.2020 By Sam Sosland Will have highest protein content of any organic cereal on the market, SunflowerFamily says.Read More
HighKey unveils grain-free Protein Cereal 03.30.2020 By Rebekah Schouten Keto-friendly breakfast offering provides 10 grams of protein.Read More
Cap’n Crunch and Aunt Jemima partner on new pancake products 03.03.2020 By Rebekah Schouten PepsiCo subsidiaries launch pancake mix and syrup.Read More
IHOP partners with PepsiCo, General Mills on new Cereal Pancakes 03.02.2020 By Rebekah Schouten Also blends new Cereal Milkshakes.Read More